A work of art, but also a journey in time and space to an ancient realm of beauty and mystical charm. A captivating feast for the senses which used the natural treasures that last a lifetime and beyond. When you buy a Moroccan rug, you not only own a beautiful floor covering, but also a little bit of history.

For thousands of years, Berber tribes living in the Middle or High Atlas around the plains of Marrakech are the three principal regions of Moroccan rugs production. Moroccan women have woven rugs, blankets and fabric wall-coverings, made for domestic purposes.
These woven treasures represent centuries of the most exquisite artistry and meticulous craftsmanship.

Berber tribes continue to preserve the techniques of their ancestors handed down from mother to daughter, they are also an important part of the bride’s trousseau.

Zaiane textiles ,these delicate weavings are woven by young Berber women in preparation for their weddings. This shawl is wrapped around them as they are sent on horseback to the groom's house. The Zemmour tribes, known for their beautifully detailed weavings, are settled in the area South of Meknes and they are one of the largest producers of textiles of the Middle Atlas Berbers. As these tribes live in a warmer climate than other tribes, their textiles are more like blankets than rugs. Because of the tribes' relative isolation in rural, mountainous areas, these textiles have preserved the ancient techniques and protective symbolism of their distant ancestors, handed down from mother to daughter. The designs not only heal and protect, but also tell the history of the tribe or the story of the weaver's life. In the high Atlas region, It is also a way to express their daily preoccupations and superstitions. Rural rugs are identified by region, then by tribe, identifiable by weaving technique, design, and colors ,their most vivid characteristic is their vibrant colors combined with stylized motifs inspired by ancient symbols or good imaginations.

Zaiane textiles ,these delicate weavings are woven by young Berber women in preparation for their weddings. This shawl is wrapped around them as they are sent on horseback to the groom's house. The Zemmour tribes, known for their beautifully detailed weavings, are settled in the area South of Meknes and they are one of the largest producers of textiles of the Middle Atlas Berbers. As these tribes live in a warmer climate than other tribes, their textiles are more like blankets than rugs. Because of the tribes' relative isolation in rural, mountainous areas, these textiles have preserved the ancient techniques and protective symbolism of their distant ancestors, handed down from mother to daughter. The designs not only heal and protect, but also tell the history of the tribe or the story of the weaver's life. In the high Atlas region, It is also a way to express their daily preoccupations and superstitions. Rural rugs are identified by region, then by tribe, identifiable by weaving technique, design, and colors ,their most vivid characteristic is their vibrant colors combined with stylized motifs inspired by ancient symbols or good imaginations.

Today’s women weavers continue to use these ancient methods expertly. Extraordinary knotting and embroidery with saffron-hued wool enlivened by a predominance of orange, they still make an orange from henna, an indigo blue, a madder red, and a natural green is characteristic of the Glaoua rugs and Taznakht. Other natural dyes include reddish-purple from madder root, dried figs and pomegranate for black, tea for brown and sepia, the yellow comes from a locally-available plant whereas the black wool is un-dyed as it comes from black-haired goats indigenous to the region.
The weaver then begins a painstaking job that will take months if not years, to complete. Using their design as a complete reference, the weaver builds the rug from thousands, often times millions of individually tied knots made with the help of a loom.

Hand-woven pile carpets from the Taznaght  tribe of the High Atlas mountains in the South of Morocco are characterized by rich warm colors. Their weaving has been famous for the quality of the wool used and for their striking colors recognizable from its high sheen and its softness (produced by natural dyes).
These rugs show very high quality weaving and designs techniques. Since 1940, Taznaght has been one of the most productive and successful rug-making centers in the region of the southern slopes of the Atlas mountains

Benin Ouarain tribal rugs are woven exclusively with an ivory background with abstract geometric motifs of high quality un-dyed natural wool. Although Morocco’s color-saturated decoration and dress have long inspired artists such as Matisse, the rugs from the northeastern, altitudinous colder climate present a more subtle tradition. Woven from un-dyed, natural wool, the field is cream and the decoration is picked out in delicate lines of browns.The seventeen tribes of the Beni Ouarain Confederation of the far northwestern part of the Middle-Atlas have long produced these wonderful white and black rugs. These very thick soft wool piled rugs were produce as sleeping mats and covers. The thick pile and flexible foundations were perfect protection against the cold climate of the Middle Atlas mountains. These fun and imaginative rug were woven for the weaver’s family, so she was free to create any composition she wanted. The deep pile from the sheep of the sunny mountainside The abstract designs together with its strong ethnic-minimal feel are the perfect rug for contemporary interior design.

Henri Matisse and many other artists, designer and architect, of the 1930s and 40s Le Corbusier, Frank Lloyd Wright, Charles Eames , Aalvar Aalto, Jacques-Emile Ruhlmann were among the architects and designers who integrated them in their design for a house to offset the very modern material such as plastic and steel they used for building and furniture. Nothing's changed. these soft, natural rugs as a foil for their austere interiors. Contemporary designers are now responding with the same enthusiasm as their predecessors, seeking these rugs with renewed fervor. Neo-Modernists and more frankly contemporary masters find their light color, softness, sheen and loose weave are ideal for today’s barefoot life style.